2.18.2004

Not a day late, and hopefully only a few cents short...

http://www.manovich.net/DOCS/generation_flash.doc
Under Web Technology and Community, I believe, fits Manovich's Generation Flash.

Interested in reading something more recent and less formal from Manovich (perhaps even an application of his theory surrounding "emergent conventions, recurrent design patters, and key forms of new media"), and in an unwitting manifestation of mild masochism, I located a recent work of Manovich regarding the creatives forces behind art on the web. Exercising his usual economy of coherence in Generation Flash and sometimes neglecting certain grammar and punctuation guidelines, Manovich clearly hasn't put quite as much time into this as he has into certain printed materials. Seeking to define the peculiar nature of "Remix Culture" on the web, he makes some major claims, but leaves much of the gathering of evidence to the footnotes (thus creating an essay that relies on an active reader to investigate the open-ended chains of links--a true piece of "new media"). Manovich says that cut-and-paste is easier on the web, but that new art usually remains limited to shortened loops instead of entirely self-contained works. He emphasizes the importance of the artist coding his or her art, generating animation from code execution and thus an entirely flexible set of rules that can exist separately from commercial media. Manovich speaks of flash not as a particular web animation protocol, but to cover all mathematically-generated or vector art, which generates an entire environment from code. He anticipates exploding diversity in what is remixed in new media based on the mobility and facility of code. Flash Generation contains many small insights, but never claims to form a coherent picture of where flash is headed.

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